by Jessica Lee,June 18, 2014Comments
Bing Ads Express is going away July 30, according to an announcement on the Bing Ads blog. If you remember, Bing Ads Express was meant to be a managed service, of sorts, for local businesses. The Bing product, which launched last October, leveraged an automated system that oversaw paid search campaigns for Express customers.
The program, which was in beta, had high hopes when it launched that it would simplify online advertising for businesses that didn’t have the expertise or resources to focus on paid search.